|Touching The Customer.
To cement relationships with current and prospective customers, we create online marketing experiences and communications that intrigue and convert. These online marketing experiences extend from websites and email blasts to banner ads and special user or partner micro-sites.
Our distinctive capabilities are driving attendance through provacative communications and building memorable, lingering brand experiences among buyers and consumers – that directly contribute to expanded distribution and consumer sales.
But creation is only one-half of the equation. BrandIntent plans and executes integrated eCampaigns by deploying a flexible, measurable mix of online banner and roadblock ads, targeted email blasts and web-based promotions to drive targets to key promotional areas while capturing vital marketing information.
Each banner ad, email blast and microsite offer is developed, programmed and executed against strict parameters.
We believe that the biggest challenge is not gathering banner ad or email blast response data but rather translating it into actionable sales-driven activities. Our role, therefore, is to help identify the 6 to 8 critical data points and quickly adjust programs to optimize results.
We work in partnership with a group of development companies to build marketing database capabilities and use third-party trend data to provide cost-effective reporting and analysis systems.